why is price not proportional to 50/50 coolant mixes

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50/50 mixes appear to be all the rage now, it's 90% of what i see at pep boys. what i cannot figure out is why the price does not accurately reflect the true value of the product. for example:

Peak Antifreeze Full Strength = $8.99/gl
Peak Antifreeze 50/50 = $7.99/gl

so it seems that if i go for 50/50, i'm paying 92% of the cost of full strength, for only half of the product. perhaps they are using holy water imported from subsaharan burkina faso, and paying pre-aparteide prices for the use of this water?

maybe i'm missing something, but this price structure makes no sense to me.
 
Blame it on bottled water!
Remember, Evian backwards is Naive!
Paying for convenience there...
Buy full-strength and mix at home.

Scott
 
Blame it on an obscene profit margin by the antifreeze bottlers. (What's that distant howl? Oh, yeah, uncontrollable laughter at an antifreeze bottling plant...) A gallon of distilled water can be had at WalMart for around sixty cents - and WalMart's still making expenses and showing a profit on it at that price. I keep at least one empty antifreeze jug on hand so I can mix my own at changeout time. One $6.88 jug of SuperTech's dexcool clone and a jug of WalMart distilled water yields TWO gallons of homemade 50/50 premix for $3.74 each before sales tax is added in. (Oh, yeah - I'm also out the inconvenience of several minutes of my life irretrievably lost in pouring half the new jug into the empty one and diluting both with the distilled water...
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plus because people are generally lazy and do not want to try and do a 50/50 mix themselves and then the companies can charge what they want and people buy it.
 
Basically the 50/50 costs almost the same because it's ready to use straight out of the bottle. Same reason that $2 of pasta costs $12.99 in a restaurant. You don't want to cook it, you pay more.

What's really amusing is seeing distilled water for sale *right next to the concentrated antifreeze* and still they have those inflated prices for the 50/50. I just stood there for a minute, looking back and forth between the bottles, then walked away giggling.

I did actually see one store with sane pricing. Something like $6.59 for the concentrate and $3.59 for the 50/50. So there is hope.
 
Even more amusing are folks who won't use distilled water.

A while back I had a ceonversation with the parts guy at a parts store (can't recall which one) and he said that the minerals in tap water were required for coolling-system lubrication.

Yikes.
 
i.e., Why do they charge so much for pre-mixed anti-freeze? Because they can!
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(And why can they? Because most people are really lazy, & have the approximate math skills of a fencepost.
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My car has a less-than-2-gal cooling system. We drink a lot of store-bought water in plastic jusgs, & so always have clean plastic jugs & caps available. My procedure? Take 2 clean empty jugs, set 'em "side-by-each", fill to equal levels with antifreeze, using the full gallon. Then top up to equal full levels with a gallon of distilled water. Cap & shake, & *Presto* ! 2 gallons of perfectly mixed 50% antifreeze solution. It works for me.
 
This site needs an automotive myths section where we set down all those funky, silly and outrageous myths about cars/trucks/parts/lubes,etc.
 
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