Which defunct automobile brand would you bring back from the dead?

SAAB made up for its small share with innovation.

It brought turbochargers to the mainstream in the late 70s, then refined them with electronic wastegate and knock control (APC).

Distributorless, direct ignition (SDI) and ionic combustion monitoring (Trionic).

IIRC, they also had cabin air filtration long before anyone else.

The market could benefit from the diversity and independent thinking that brands like SAAB brought.

All the mega OEMs chasing each other internally, and externally, in the market segmentation game, brings a kind of blandness to things.

When they all start from the same basic ingredients, and only differ in the seasonings and recipe amounts, it's harder to cook a standout meal.

Kind of like how every Pillsbury bread product has the same taste and smell, because they all use the same dough.
My feelings exactly, except put into words much better than I could ever hope to do.

I am genuinely curious how a Swedish led Saab would tackle present and future global emissions and consumption requirements. They were at the forefront of technology back then, I suspect it would be no different if they were here today.
 
Ahhh yes, the badge engineering! That was wildly popular.
- Chevy Cavalier/Pontiac Sunfire/Cadillac Cimarron
- Ford Tempo/Mercury Topaz
- Ford Crown Vic/Mercury Grand Marquis/Lincoln Town Car (difference in trimmings with the Townie)
- Ford Taurus/Mercury Sable
- Ford Mustang/Mercury Capri
- Ford Explorer/Mercury Mountaineer
- Ford Escape/Mazda Tribute
- Chevy Camaro/Pontiac Trans-Am
- Chevy Monte Carlo/Buck Regal/Olds Cutlass/Pontiac Grand Prix (G-body cars)
- Dodge Grand Caravan/Chrysler Town and Country/Plymouth Voyager
- Dodge Aries/Plymouth Reliant/Chrysler LeBaron

And many, MANY more.
My first car was a Reliant!
 
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