Originally Posted By: Gene K
I was told Walmart used to sell motor oil at very low mark-up as they considered it one of the "foundation products" to attract a certain demographic to the store.
I was told the current economic conditions have reduced the need for Walmart to use the same marketing strategies so they have reduced the use of these "foundation products" to attract various demographic groups.
Take it for what it was worth as I have no way to confirm this.
That could be true, they are still the single largest retailer of motor oil in the US, so it would seem like they could still bargain. All of the major Oil Co.s had 3 or 4 10% percent price increases this year, so wally world, as well as others, had to pass it on I guess. I am mad at myself for paying that today, but I still don't think I could get it anywhere else cheaper.