Hey Bill, I respect your opinion. I do not know you personally so I am not sure of your engineering and internal combustion engine background. It is very possible you have far superior credentials to mine. Going with the manufacturers stated oil viscosity and quality requirements is always a safe bet.
So, with that out of the way, I do know that in my situation of hard use here in the Florida summer, the use of M1 15W-50 has been an overall benefit. As I mentioned before, I am particularly hard on pumps and generators. I tend to purchase the best equipment I know how to. In recent years, Kawasaki has really proven to be a good choice. Honda makes some very good products, but surprisingly, 2 of my Honda pumps have not held up well with the required Honda 10-30 oil. A simple switch to M1 15W-50 solved the problem with the warranty replacement engines. Once again, my equipment sees a hard life, so regular oil changes are always performed.
Sometimes the school of hard knocks is a good teacher indeed.
I currently work with the customer review board on Gulfstream GV and G550 aircraft. One thing I learned early on is the manufacturer can do all the testing it wants. Field experience often shows up unforeseen problems. So when I make an aircraft comparison, I do know the loads, temperatures and stresses involved. To say that air cooled aircraft piston engines turning at 2400 to 2700RPM and 3300RPM in some helicopters is not a valid comparison would seem OK on the surface. However, a detailed analysis of modern lawn equipment shows similar BMEP, bearing loads, cylinder head and oil temperatures and overall lifespan. It might be a good idea to see what has been proven to work in the past.
Chris