Mobil 1 is still my preferred synthetic oil brand overall, especially off the shelf, but there is no doubt they kind of pulled back over the years. No testing, proof of performance etc. It's as if they've given up marketing the oil entirely other than the name/racing sponsors etc. Maybe they felt it was pointless. Who knows.....Mobil 1 Advanced Clean will likely flop like AP did. They've certainly kind of made a mess of their lineup.
Mobil 1 Advanced Clean game on at WalMart.
- Thread starter AZjeff
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I agree, the lineup is a mess. Outside their euro oils my only interest is truck and suv which hardly anyone knows how good it actually is.
I thought AP was killed so it could be upgraded to EP.
It outperformed EP in oxidation resistance and thermal breakdown in the Mobil 1 shootout vid. Also held it’s own in the boutique shootout.
It was better oil than EP on paper (more PAO), but pricing was too expensive ($40+ for 5qt) and no one bought it.
Vid is about 6 months old.
What they ended up doing was just changing the label on Mobil 1 Extended Performance from 15k to 20k. Slick move. Mobil 1 Annual Protection had more PAO but the price was too high for bargain Walmart shoppers who want the best but don't ever want to pay for it.
I do 10k-12k on mine. Really not a huge concern.
Keeping it simple and easy for Average Joe!
Advanced Clean
Advanced Fuel Economy
Advanced Full Synthetic (aka FS)
FS - High Mileage
FS - Extended Performance
FS - EP-HM
Euro
ESP
Hybrid
Supercar
Classic Car
Racing
Truck & Suv
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4wd
$50 site donor 2026
Valvoline has a dozen - who cares …
4wd
$50 site donor 2026
But you know what VME stood for
LOTS! Especially those of us with GDI engines, and probably those with turbos as well. On the other hand, my old 1996 Ford Ranger that doesn't burn a drop of oil and still looks relatively light and clean when changed? That probably doesn't need it.
And I'm sure they pay for that privilege.
Not that it matters per se, but Valvoline is more concise in their offerings
Advanced FS
FS - Extended Protection
Euro
Hybrid
Valvoline Restore and Protect
MaxLife High Mileage
MaxLife EP-HM
VR1
Advanced FS
FS - Extended Protection
Euro
Hybrid
Valvoline Restore and Protect
MaxLife High Mileage
MaxLife EP-HM
VR1
Mobil 1 is the most advertised and recognized oil brand among regular shoppers.
4wd
$50 site donor 2026
Website has 12 offerings - and you guys assume Mobil has a problem ? Check back in two months …Not that it matters per se, but Valvoline is more concise in their offerings
Advanced FS
FS - Extended Protection
Euro
Hybrid
Valvoline Restore and Protect
MaxLife High Mileage
MaxLife EP-HM
VR1
Well I was only counting “full synthetic” pcmo for each brand, no conventional or blends, no hdeo, etc. All in good fun.
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