That's true, that why Honda has Acura division, Toyota has Lexus dealerships and Nissan has Infinity showrooms. They knew that they could not sell cars/SUV's that cost 2-3 times their bread and butter cars in the same dealer showrooms. Their target customers would not step in their regular car showrooms, that is the fact of life.
Originally Posted By: StevieC
As for the name.. This is the snob part again... It's all about status symbol.