70 TBN oil is for the oil injected directly into the cylinder walls on slow speed crosshead engines burning fuel in the range of 3% to 3.5% sulfur. It is probably SAE 50 or 60. The last one I worked on, 57,500 hp @ 95 rpm straight 12 two-stroke burned about a ton a day of this cylinder oil. The crankcase had low TBN SAE 30 oil that was a lifetime fill and continuously centrifuged.
As has been said many times, it isn't the initial TBN that's important; it's how long the TBN holds up. Better ingredients may result in lower initial TBN and longer lived TBN before it hits an allowable minimum.