To the best of my knowledge the filters installed at the engine assembly line aren't tied to the aftermarket service replacement line of MC filters. The assembly line contract is probably sourced from a bid for product flow a specific length of contract. Just a guess.
I thought most OEMs used a unique, not available for retail purchase oil filter in new cars to have one more way of ensuring the owner actually changed the oil and filter at least once. So what comes off a new Ford engine may not necessarily be a MotorCraft.
Pretwisted media could allow more total surface area of the filter media, if done intentionally.
And while grasping a those straws, it also acts like a Oil vornado twisty turny vortex generating drag reducing laminar flow inducing filter, which will supercharge the oil as it gets pumped to the top of the engine with far less parasitic drag, thus improving gas mileage to the point one has to stop every so often and release the extra fuel accumulated.