I have always gone by recommendation on door placard. I also run PSI a tad higher than what is listed, but I never run the max inflation on the tire's sidewall. In the GLI it's recommended to run 39PSI when cold (I run 40PSI). The Xterra is 35PSI cold (I run 36PSI). I run my tires only a pound higher in hopes that if it drops a little pressure and I don't check, it's closer to recommendation.