Using the Fram look up as cross reference, while the M1-108 will likely work if the gasket sizes are the same, the longer/larger
M1-104 is the spec, and the equivalent of the larger/longer 9688. In this case,the downsize is two sizes, using Purolator as the example, it went from the 14459 spec size, to the shorty 14612 size, even skipping the the 14610 size. Thus there is a difference not only in length, but in diameter too. I would be less than pleased, especially for using a premium filter and the two size downsize differential. If one specifically enters the M1-104 in the O'R lookup and then clicks the compatibility tab, 08 Sportage is listed. Other than trying to downsize customers, ie., save money, no idea why the M1 look up lists the thimble size M1-108.
Originally Posted By: 65f100
I have noticed some smaller than standard filter lengths lately. Each of these filters is for the same application (modular ford v8)
As the MGL has had so many makers can't speak to the difference in length. But as typical for Wix, it's external to centertube/media element thread end bypass takes up a significant amount of space in the can. So, the Baldwin and the Wix may have similar media area, or the Baldwin 'could' even have more media. Especially in the smaller filter applications, the Wix thread end bypass displaces a significant amount space that is used for media in dome end bypass filters or mostly internal centertube thread end bypass filters like Motorcraft and M1.
Originally Posted By: tojo1968
... The guy behind the counter said they are smaller because they are more efficient??
As ZO alluded to, pearls from the counter jocks.