2026 Subaru Uncharted

Joined
Dec 16, 2007
Messages
2,458
Location
USA

“SUBARU DEBUTS ALL-NEW, ALL-ELECTRIC 2026 SUBARU UNCHARTED WITH SPORTY PERFORMANCE, MORE THAN 300 MILES OF RANGE AVAILABLE​


  • All-new 2026 Subaru Uncharted combines dynamic handling, exceptional drivability, and powerful performance with up to 338 horsepower
  • Fast-charging from 10% to 80% in around 30 minutes, even in cold-weather conditions
  • 0-60 mph in less than 5 seconds on Sport and GT trim levels
  • Estimated range of more than 300 miles on Premium FWD trim level
  • On sale early 2026”

https://media.subaru.com/pressrelease/2334/subaru-debuts-all-new-all-electric-2026-subaru

• 74.7 kWh battery​

• Based on new Toyota C-HR​

• NACS port​

• 150 kW peak DCFC​

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Hmmmm……….

Somewhat interesting interior……

…….and absolutely tail-end ugly…….

Let’s sit back and see how this plays in Peoria. And everywhere else.
 
Now that CAFE standards have been cancelled why electric now??
Because they started designing this 2 or 3 years ago. Canceling the project means no return on money already spent.

Plus I do believe EV sales are still well above zero. It still has a market.
 
Yet another EV CUV/SUV lacking a rear wiper. VW, Hyundai, and Kia learned their lesson and are now putting rear wipers on their EVs. Why can’t the other makes? I’m particularly surprised with Subaru on the rear wiper issue because they market their vehicles for snowy and rainy environments.
 
Right, but that's sunk cost. Ask Dodge how much "recovery" they're making on the Hornet.
Sure, but if they don't try to make sales, then it's 100% loss. Even if they do fire sales they might still recoup some level--for all we know, some of the components bought for this model may have terms in the contracts about if the contract is canceled, the supplier might still be liable for some minimum amount.

I'm sure someone ran the numbers, and thinks it's worth going forward.
 
I wonder if they have actual buttons for headlights HVAC etc. A remote start button on the key FOB? Or smart phone only remote start with a subscription required a couple years down the road?
 
Sure, but if they don't try to make sales, then it's 100% loss. Even if they do fire sales they might still recoup some level--for all we know, some of the components bought for this model may have terms in the contracts about if the contract is canceled, the supplier might still be liable for some minimum amount.

I'm sure someone ran the numbers, and thinks it's worth going forward.
Well, the initial investment would be 100% loss, sure. But my point is that if they can’t sell them for more than they cost to build, then producing them is additional loss, and the best financial outcome would be cutting your losses and moving on.
 
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