I went for a ride in a new F150 today and I felt it was sprung pretty rough for a 4x4 car. I much prefer the ride of a mid'80s 1/2 ton Chevy with a couple hundred thousand km on it.
From a quick check it seems that you get 4x4, flip-up back seats and suicide doors, a v8, a couple cigarette lighters, and a CD player with a new F150. Oh yeah, and a box behind you. That's no different than anything that's been made since the stone age so there's no reason to upgrade to one unless you are into "status symbols".
I've driven in a lot of North American pick-up trucks and it is annoying to see how car-like the interiors and exteriors are getting. Those extras cost a lot more money than what you could do with aftermarket add-ons.
Steve
Steve