Weird private-label tire names

Goodride is super common in Canada as well.

Major brands are using Chinese factories more and more though.

Last time I looked at the tire section half the tires from major brands (Bridgestone, Firestone, Ubiroyal, Continental, etc) were made in China.

Pirelli is owned by a Chinese SOC so they are using their technology to improve production.
Which is weird since a few years back Toyo had set up and been manufacturing in China. After a while several of their tire moulds went "missing " and a few Chinese tire labels had identical tread patterns. Shortly there after they closed their Chinese factory from what I've read.
 
Which is weird since a few years back Toyo had set up and been manufacturing in China. After a while several of their tire moulds went "missing " and a few Chinese tire labels had identical tread patterns. Shortly there after they closed their Chinese factory from what I've read.

From my understanding it wasn't Toyo. I think it was Pegasus tires that had the molds stolen.

Toyo had a recall where wrong molds were used at a Serbian plant.

Even some Michelin Pilot Sports are made in China. Unless they are contracting the manufacturing to the lowest bidder I don't think there is a risk of this happening.

Kumho was also purchased by a Chinese company, just like Pirelli.
 
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Considering Hankook started as a Korean tire manufacturer, Hankook Tire in Korean literally translates to "Korean Tire". Doesn't seem ridiculous to me. They just happended to start somewhere with a different language than ours.

The odd english names are more offputting to me...
Marketing failure, at least for rest of the world markets.
Remember Russian Lada? Locally the grand was Jeegoolee or so which was too close in pronunciation to gigolo so they changed the name for exports. Name, colors, font - all play a role in how product is received.
 
25 years ago I found Sumitomo to be strange. But it’s legit. 10 years ago Rydanz was odd. My wife got some weird 3 for 1 deal on Demsflatz tires. I don’t ask anymore
 
Marketing failure, at least for rest of the world markets.
Remember Russian Lada? Locally the grand was Jeegoolee or so which was too close in pronunciation to gigolo so they changed the name for exports. Name, colors, font - all play a role in how product is received.

Yep, the 7th largest tire manufacturer in the World needs to change its brand to appease Americans who think the brand sounds funny. I'm going to ask Michelin to change its brand too - its too French.
 
Yep, the 7th largest tire manufacturer in the World needs to change its brand to appease Americans who think the brand sounds funny. I'm going to ask Michelin to change its brand too - its too French.
It's pretty common for companies to use different brand names for same product in different markets, I see no issue with that.
I think you may need to see outside US as well.
 
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