The Campbell Soup Company is changing its name

[y_p_w]

I suppose they're trying to show that they're more than just soup, as they will rename themselves as "The Campbell's Company".

https://www.campbellsoupcompany.com...hapter-of-growth-at-fiscal-2025-investor-day/​

The company aims to set the standard for performance in the industry with a new strategy, new mission and new name. As part of its evolution and transformed portfolio, the company intends to change its name to The Campbell’s Company, subject to shareholder approval at its annual meeting of shareholders in November.​

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“This subtle yet important change retains the company’s iconic name recognition, reputation and equity built over 155 years while better reflecting the full breadth of the company’s portfolio,” said Clouse.​

 

[Allaneddie]

 

[Quattro Pete]

I suppose they're trying to show that they're more than just soup,

Or because what they're selling can't legally be called soup anymore.

 

[anderson]

Or that what they're selling can't legally be called soup.

more then likely the actual case.

scary to think. that aint chicken

 

[Leo99]

Must be a Jersey thing. LOL Ocean Resort Casino changed its name to Ocean Casino Resort a few years ago.

 

[daves87rs]

Adding crackers?

 

[Nessism1]

I had a friend back in the day that worked at Cambell's. Job was to remove frogs/todes from tomato conveyor belts.

 

[Pelican]

Hope they got permission from the head of the Campbell clan to use their motto!

 

[Pablo]

CSWC

Campbell Salty Water Company

 

[Vil_Riker]

I buy their Rao pizza sauce, Pretty good stuff.

I think most of what they sell is not the "soup".