Another reason is voices influencing. Whole new world of influencing out there now. It doesn’t mean the reasons are correct for the band wagon. You have the band leaders playing, and the rest on the wagon clapping, getting off and on the wagon.
Whip City is on to something with his light spot tests. That’s why I say Fram has pretty good media, even the EG shows few to none on my observations.
I just looked at a 20 year old new Toyota filter that was in the garage. No need for even a microscope, the light spots are obvious when held against a bright led flashlight. The new media they use like for the N1 is a lot better.