I have seen this at the Chinese food store and laughed as well. We go there because no one can touch their prices on basmati rice, and its the same brand (Royal) as Kroger. In their vegan section, they have a few beef flavored items that doesn't say beef flavor, rather it says "Cow Flavour".
I do cook a bunch of vegetarian meals. Probably over half of my meals are vegetarian. But when I'm in the mood for meat, I want high quality meat, not meat process or meat flavor. Betcha this "ham" is made overseas. Company HQ is Australia.
One of the reasons I have kicked up my hunting and fishing is because of better quality meat and fish.
Here is the nutritional value of it. It claims to be all natural.
Calories 47
Total Fat 0 g
Saturated 0 g
Polyunsaturated 0 g
Monounsaturated 0 g
Trans Fat 0 g
Cholesterol 0 mg
Vitamin A 1%
Vitamin C 0%
Sodium 19 mg
Potassium 0 mg
Total Carbs 5 g
Dietary Fiber 2 g
Sugars 1 g
Protein 6 g
Calcium 1%
Iron 5%