I guess that cleaning an oiled air filter by the directions is the best way to go unless you don't have any directions with the filter. For example, I clean my K&N's with the K&N air filter cleaning kit which consist of a pump spray bottle of cleaner(soap) and a spray can of the red oil.
* Cleaning a reusable/reoiled air filter takes several days IMHO so, keep on hand the factory or replacement filter(or another reusable air filter for that matter). I wouldn't want to clean with the soap/water and reoil in the same day and throw the filter right back in the the filter box. I like to make sure that the filter is completely dry after rincing. And, after reoiling, that the oil has soaked into the cotton gause for another day.
1)I spray the filter with the soap, both sides of the filter and let sit for at least the recomended time(10 min) but up to a 1/2 hour.
2)Then I rince the filter in the laundry tub using warm water, as the directions only picture a garden hose rince, minus the spicket/nozzle(no high pressure). Rince the filter(round filter) from the inside out and(flat filter) from the top downward.
3)I'll let the filter dry for about 3-4 or even more days prior to reoiling. When I reoil, I reoil "sparingly" letting the oil soak in for another day. Usually this is enough but, you'll be able to see if the filter need another shot of oil in some spots. I spray the oil from the outside(round filter) and from the bottom(flat filter), letting the intake pull the oil in further. Don't oil the filter closest to the TB or MAF sensor. No need to! There is enough vacuum to pull oil through the filter without pulling the oil directly into the intake system if reoiled properly/sparingly.
4)IMHO, those who have issues with reusable air filters are doing/not doing things properly or live in or near too many pollutants. These people may not be cleaning/reoiling properly or wait too long before cleaning/reoiling. Maintenance is the key! I don't recomend these air filters for many areas of the Pacific South West or deserts of AZ, NM, NV etc. Again IMHO!
I do recomend them for those who want these type of air filters and live in climates that are appropriate with little dust/pollutants and occasional rain, like the rest of North America, IMHO!