Home Depot and John Deere dealerships are identically priced. I think JD prohibits price cutting
Absolutely.
I know that when I shopped the box store models, they were the exact same price at the dealer then they were at HD and Lowes.
The only difference that I noted was that the box stores were more apt to do promos on them, such as throw a "Free" cart in with a purchase, or throw some promo financing on them.
To me, if I am going to pay a premium price for a product, I want a premium product, and the experience that that entails.
The vast majority of what is offered at the big box stores are made to compete with the "MTD" grade equipment.
So, if that is what I aspire to have, why pay the premium for green paint? I'll just buy the MTD.
Why would I want to pay the premium price knowing that if I God forbid, have a problem with it, that I have the joy of taking it to the Deere dealership, where I more than likely will be treated like a second class citizen, and will be placed in the second queue of the "Back of the line." This happens. I know people this has happened to.
Deere actually had the right idea when they had their "Sabre" line and a line that was sold under Scotts branding. Both were branded "by John Deere." That differentiated grade of product, and did not create unrealistic expectation for the consumer.
However having units that look like "Mini Me's" in the big box stores create unrealistic expectations. The average box store buyer does not understand the difference between a LT or a GT, or the differences in motors, or what the difference is between an a K46 transmission and a K66 for instance. All they know is that it is Green, says JD on it, and then take it home and work the machine beyond its capabilities, with poor results.
When I bought both of the Deeres that I have owned over the years, I went to the dealer. The first one I owned was a STX 38. I could have come very close to this unit with one of the Sabre/Scotts units, but I wanted easy access to service. When I bought my second, I went to a dealer. He asked what my use of it was and I told him. He walked me over to a LA series. I told him not interested, and that I wanted an X300 (these are dealer only units.) He couldn't understand why I would spend the extra money until I said if I am going to pay the Deere premium, I want Deere quality. I still am happy with the purchase 17 years later.