So True
Fighting words from - AJ "AL" Amatuzio
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I should have known this thread would be on fire early. The reason I posted this was not to intentionally bash Amsoil, a good oil I might add and one I've used, but to really think about what Amsoil would do or will do when competitors like Mobil/Castrol/Pennzoil etc. start offering long drain oils at the retail level. Redline can now be bought at Advanced Auto Zone. How will GF-4 and GF-5 also impact them?
Al stated in the letter that every time a competitor followed them, their sales went UP. For instance, he said that when Mobil 1 first came out with the 25,000 mile drain, their oil sales went up. He insisted that they will have the BEST long drain oil out their. One thing for sure, if Amsoil is to stay non-retail, they really should make a great effort produce the best oils they can make.
With Mobil 1, you now have many good choices. Blends, M1 GF-4, M1 Racing and EP. I give Amsoil credit for pushing extended drains and sticking to it. I also give Mobil credit for being the only true synthetic on the market at the retail level and now making extended drain oils (even though they already were).
Al stated in the letter that every time a competitor followed them, their sales went UP. For instance, he said that when Mobil 1 first came out with the 25,000 mile drain, their oil sales went up. He insisted that they will have the BEST long drain oil out their. One thing for sure, if Amsoil is to stay non-retail, they really should make a great effort produce the best oils they can make.
With Mobil 1, you now have many good choices. Blends, M1 GF-4, M1 Racing and EP. I give Amsoil credit for pushing extended drains and sticking to it. I also give Mobil credit for being the only true synthetic on the market at the retail level and now making extended drain oils (even though they already were).
I have been asked to pass a message from the Black Forest: To our very tall friends in America, greetings! Fret not over the linguistic levitations lavished lately regarding exceptional extensions expertly extolled. Remain with the Elixer of Truth, Beauty, Optimum Oiliness and Lubricational Longevity and you will keep youselves firmly in the realm of Triboligical triumph. [Our little buddies don't speak exactly like the rest of us do, but, hey, they do make a great oil!]
Yes, we have seen used oil analysis on Amsoil from 3k up to (yes the dreaded "up to" terminology) at least 11k that appeared to be near the end of the oil life. But 3MP's study has show us that oils do not behave consistently during their life in an engine.
We have yet to see a used oil analysis where Amsoil has bypassed it's usefulness. How do we know that Amsoil won't make it to 15,000 or even 25,000?
I am not willing to make a specualtion that, with correct treatment (filter changes, etc...), Amsoil couldn't make it to 25,000 miles.
On the original subject - Why do we continue to get so upset at Amsoil's marketing when it has been shown over and over that others do the same thing, sometimes to a higher degree than Amsoil does.
Good point. For me personally, it's all the bone head dealers out their. Can't stand them. The only 3 dealers I've ever met that were excellent were the BITOG dealers. I'll use any product as long as it works. I have nothing agaist Amsoil and their oils, but I'm not so fond of the marketing.
I think all the statements about Mobil making the complete product is incorrect. Mobil does make their PAO base stocks, but they get most of their additives from additive suppliers just like everyone else. They even state that it's the additive suppliers that are conducting the test.
I also want to go on record - not ALL Amsoil's basestocks come from XOM!
Can you say Chevron/Phillips ?
They own an additive supplier as a joint venture with another major oil company.
ExxonMobil Chemical also makes certain additives:
http://www.exxonmobilchemical.com/P.../ProductsServices/ProductServicesHomePage.asp
quote:
Originally posted by Mickey_M:
Dang , when the drop down menu is displayed after clicking select a product , down the list is "Supersyn" .
The an appology and a dead end .
Mobil is a cool company in my books . They can be one stop shopping for the consumer
True, Exxon/Mobil Chemical and Shell Chemical do some things together, but they also buy from Lubrizol, Ornite, and Ethyl. And about 45% to 55% of the additives come from the last three.
Chevron owns Ornite and they also use the others.
Chevron owns Ornite and they also use the others.
ExxonMobil, Shell, and the other majors do not buy from Lubrizol, Ornite, and Ethyl or anyone else at the same price or terms as Amzoil or the other bottlers.
They go through a make/buy decision on items where they have the capacity and patents or licensing to do it, and they do cross-licensing with other companies where each company owns patents the other needs. They're in it for the money, not the glory.
Show me something Al and lets see your products in K-Mart, Walmart, Autozone etc... I think you have a gig going and don't want to give it up. In the back of your mind you know there are products equal or surpassing yours. Show me something and make your product availiable to store chains.
Well, I am going to go on the record and say that the new Mobil 1 Extended Performance is going to kick Amsoil right in the "Jimmy"!! Mobil 1 Extended Performance is going to "PIMP SLAP" S2k!
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