Originally Posted By: HTSS_TR
Originally Posted By: slacktide_bitog
Originally Posted By: badtlc
Originally Posted By: slacktide_bitog
It's a Discount Tire exclusive private version of the True Contact. Overpriced for a private exclusive tire, which should probably cost 20-30% less than the regular name brand version.
They also have a Control Contact Sport, a DT-exclusive version of the DWS.
Why should it be less?
Because store brand is always cheaper than name brand. Otherwise why buy the generic for the same price as national brand. Makes no sense
If the Control-Contact is the same as True Contact, then there is no reason for it to cost less.
AT/DT and DTD are the same company with many store and online, they sold tires at very high volume a year, they can get exclusive model(just name) from manufacture so they don't have to price match with anybody.
You are correct. Ever shop for carpet, major appliances, mattresses even computers? More companies have specific models made for them so price shopping/matching is harder/impossible. Do they make more money? Possible but often the product is competitive. IMO same with these Continental tires.