Every OEM has had issues. Some more than others, and everyone who has ever owned any car has also had bad experiences......again some more than others. I think Nissan was once a really solid company. That can be said about other OEMs too at some point in their lives with some models. From my POV and my personal opinion, all of the OEMs have had to go to great lengths to cut costs. Again some more than others. Even modern day Toyota has had some quality issues. The perception difference is, how is the customer treated or handled per se when the issue(s) arose.
Nissan was one of the first in the industry to committ to all CVTs and paid the price in poor reliability and poor service, as well as poor perception from the public who was not use to them and their driving charecteristics. People who had good experiences with Nissans made before this era and with Datsuns before that, became very disappointed in what Nissan had turned into. Their image of the brand changed from what they previously remembered and respected.
I would also say that a great percentage of the population do not see a car any longer as an asset to be taken care of but rather more of a consumable appliance that should be used up and then discarded when it no longer is economically feasible to do so, or has outlived it's accepted purpose (please notice that I said "accepted purpose" verse "intended purpose".
In closing, I think Nissan being hated is only the description of a wider experience of users who's Nissan ownership period was unlike what they experienced with the brand before the modern era one.
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