Well, in general, I believe cars made up until about 2010 to be made with high quality materials and made to last. So using arbitrary numbers here, to make a point: In the 2000-2010's, a new minivan selling for $35,000 might have cost the Japanese Automaker $25,000 to make. This resulted in a vehicle with high quality materials that is nice to own, but with decent but not great profit for the automakers.
But I think the Japanese saw what the German Automakers were doing, which was using the cheapest possible materials (ex: plastic not metal) on everything and cheaper dashboard materials, etc, and selling a car for $100,000 that only cost them $10 to make).
Cheapen the product, increase the profit.
But I think the Japanese saw what the German Automakers were doing, which was using the cheapest possible materials (ex: plastic not metal) on everything and cheaper dashboard materials, etc, and selling a car for $100,000 that only cost them $10 to make).
Cheapen the product, increase the profit.