Originally Posted By: jayg
I'm not sure you understood my point. My point is the math doesn't make sense with their marketing.
I understood, I just don't agree.
The marketing is simple ... An oil that lasts 20k is better than an oil that lasts 15k. And there aren't any other oils at WalMart claiming to last more than 15k except this one. They are vying for top dog, nothing more nothing less.
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I'm saying M1 EP could go 20k if your driving conditions warrant it just as easy as this new oil that costs double. It doesn't matter if you drive more than that as the difference in 15k and 20k will never make any ROI at the price point for both oils.
If conditions allow EP to go more than 15k, then this new one will go more than 20k under the same conditions. Some will use it up quicker, but point for point the EP will not last as long.
As for ROI, They both stink, IMO. IV e found it is less money to use $2 oil every 5k, than $5 less than half as often .... Yet I use M1, edge ECT because I cam go farther between changes, which brings me to your last point.
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25% more "advertised" lifespan from the lubricant at 200% of the price of normal M1 EP. How will that math ever work?
Factor your time into it. For some, like me, this is the difference between changing once a year or effectively twice. My time is worth a lot to me -- especially this time of year when it comes to changing oil. Ever changed oil in the wind when it is below zero? I have - it sucks. If I can spend more money and not have to change in the winter, my time gets weighed heavily on my ROI equation.
I just dumped $5 oil early because it was nice out. If you are even close to being due and it is 60 degrees out in February.... You Change your oil. Or, plan on pushing it past due till the next warm snap in a month or more (which means 2-4 thousand miles).
As others have said, it wont stay this price forever. It will come down