It's not even about the promotion.
Ultra is the premier product offering, yet it is seemingly very, very rare in retail, and very spotty where it is found.
It's not common that you can't find the top product offering, which is touted as giving the best performance of a product line.
I've heard some claim it seemed to lead to greater oil usage, and so the user went back to Platinum and was content, with reduced oil usage. I'd like to be able test and experience this for myself to see my results.
But unless I order it and have it shipped, it seems to be hard or near impossible to find on a regular, able-to-get-it-when-you-need-it basis, and I read this from many, many others in online auto/motorsport enthusiast forums.
Walmart online or Amazon seem to have it, sometimes, but shipping my motor oil is not what I'd like to have to do to use the product.
I just can't figure out why I can't find it, in my desired viscosity, on a regular basis, at the retail level, because it's a put-off to taking the product serious enough to commit to regular use, and I have many vehicles.
I can walk into Walmart and buy all the Mobil 1 EP in 5W-30 I want, but I don't see Ultra, and if I do, it's one or two jugs in different viscosity. I have multiple 6 quart oil pans.
I don't understand how this can be so rare.
