Royal Purple bashing Amsoil?

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Royal Purple posted this on their FB wall about an hour ago!

"A repost from earlier regarding a facebooker who was bashing on Royal Purple and stating Amsoil was better. We wanted you to still have access to the information.

Let’s start with any synthetic motor oil that you choose will benefit you vehicle better than conventional motor oil whether you choose Royal Purple, Mobil 1, or Amsoil, but Royal Purple can offer you something a little more.

Amsoil doesn’t have any 3rd party independent studies done that show their product out performs ours and the ones they do claim are conducted by dealers or their own labs. Amsoil’s test are conducted under their supervision with their people running the test, but the lab sounds like an independent lab in the way it is presented. A key example of this is the 4 ball wear test.

The ASTM D4172 Test (4 ball wear test) is NOT an accepted engine oil test nor indicative of actual field wear performance for engine oils. Per the ASTM 'Significance of Use description", the ASTM declares that there is no correlation between oils of different formulas or to actual field wear data. This test was designed to quickly compare 'batch to batch' quality of the exact same formula of oil during production.

Amsoil also has a bad habit of claiming ASTM, API acceptance and/or test protocol and then modifying the test in-house. The ASTM D4172 should run at 1200 rpm and 75 C. Amsoil ran it at 1800 rpm and 150 C. At that point, it becomes an 'Amsoil' in-house test, not an ASTM repeatable test. Why did they modify the test? To make their oils 'look' better? Amsoil has taken this test and made it a big selling point and consumers have no idea what the test was intended for. Amsoil also has a bad habit of claiming ASTM or API acceptance or test protocol and then modifying the test in-house. They also do not run the ASTM Timken OK Load test - the RP oils would score first in this test having 300-400% better performance than the others.

Amsoil's typical miss-interpretation of results can even be found in their own reports. They test regarding film strength si not about film strength but is about wear.

They have even shown where Royal Purple has the highest rating for wear protection in the FZG test and highest rating for oxidation protection, but yet they score Royal Purple the worst in a 'wear test'. Why, How? Amsoil will not report on Royal Purple’s Oxidation resistance in a TFOUT test. WHY, because Royal Purple will actual tests out to 1300 minutes and is 2 ½ times better than theirs! They arbitrarily stopped the test at 500 minutes. We also had some of the best results in the cleanliness results for keeping your engine free of deposits and corrosion and zero foaming yet they claim we failed a rust protection test? Confusing - hard to judge as they do not share the actual coupon of the metal - just report a failure and they also will not state how many coupons they ran with each oil - or did they run the test until they got a 'failing' one and reported it?

Why does Amsoil have it out for Royal Purple? How Could someone mess up these results? EASY, at the end of all of the studies you will usually one or both of the following names

Dave Leitten- AMSOIL Laboratory Director and Kevin Dinwiddie - AMSOIL Drivetrain Specialist

They work for Amsoil and every test run and distributed that Amsoil was ranked number 1 is done internally. It does appear there was no favoritism to their company? Not really

Just thought we would clear some of the air.

We still refer back that Amsoil makes a great product, but Royal Purple can and does things better and different than they do.

Have a nice day."
 
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So in other words are they saying, pay for and run the tests, get the results you're looking for? LOL Why doesn't that surprise me?
 
Wow. It's so refreshing to read something on the Internet that consists largely of claims that can be checked. I'm not sure I can endorse company-to-company bickering, but big kudos to Royal Purple for stepping up like this.

Can't wait to see Amsoil's response...

EDIT: After a second read, I have to subtract a point for the mention of the Timken OK Load test...
 
Originally Posted By: gfh77665
Thats not "bashing". Thats a well written refute.


Agree.

They're competitors, so of course they will try to prove their competitor is inferior. I don't think this is that unusual.
 
Originally Posted By: dparm
Originally Posted By: gfh77665
Thats not "bashing". Thats a well written refute.


Agree.

They're competitors, so of course they will try to prove their competitor is inferior. I don't think this is that unusual.


Me either but I have a feeling this thread will ultimately get locked. I hope I'm wrong.
 
That is not bashing. That is responding to claims made by Amsoil about their product.

A lot of what they have said there I have said on this site for years now about the test results from Amsoil. I am glad to see RP finally stand up to them.

I would like to see these oil companies( all of them - even RP )just stick to talking about their product and leave the comparisons and attack marketing out of it. If Amsoil, RP, or whomever truly makes the best product let the product speak for itself.
 
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"synthetic motor oil that you choose will benefit you vehicle better than conventional motor oil"

Shouldn't we be bashing their first statement? The rest I just see as two companies questioning the other's statements like normal. The world of Facebook seems to be different than what would be normally published rhetoric. The big 3 car companies do it all the time bickering.
 
Originally Posted By: NHHEMI
That is not bashing. That is responding to claims made by Amsoil about their product.

A lot of what they have said there I have said on this site for years now about the test results from Amsoil. I am glad to see RP finally stand up to them.

I would like to see these oil companies( all of them - even RP )just stick to talking about their product and leave the comparisons and attack marketing out of it. If Amsoil, RP, or whomever truly makes the best product let the product speak for itself.


thumbsup2.gif
 
It figures that ONE time another oil company stands up tp Amsoil, Folks will get all flustered about it. Go on any Amsoil website and see the tests always in Amsoils favor and to me that is calling out others. If it is so great, let the product speak for itself.......................
 
Originally Posted By: NHHEMI
That is not bashing. That is responding to claims made by Amsoil about their product.

A lot of what they have said there I have said on this site for years now about the test results from Amsoil. I am glad to see RP finally stand up to them.

I would like to see these oil companies( all of them - even RP )just stick to talking about their product and leave the comparisons and attack marketing out of it. If Amsoil, RP, or whomever truly makes the best product let the product speak for itself.


To be honest. I have never seen where RP compairs their stuff with any others by name anyway.
 
Originally Posted By: NHHEMI
That is not bashing. That is responding to claims made by Amsoil about their product.

A lot of what they have said there I have said on this site for years now about the test results from Amsoil. I am glad to see RP finally stand up to them.

I would like to see these oil companies( all of them - even RP )just stick to talking about their product and leave the comparisons and attack marketing out of it. If Amsoil, RP, or whomever truly makes the best product let the product speak for itself.


That's why I like Mobil 1 products. The most professional marketing approach. No gimmicks.
 
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