Why is everything "tactical"

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Originally Posted By: eljefino
But is it made of aircraft quality aluminum? Whatever that is.


LoL, agreed. Kind of like when Ford was quick to mention that the new F150's body was of "MILITARY grade aluminum" during the ad campaign.
 
To top it off, they will sell you a "competition" shirt so you can make believe that you are competing against the world's best for prestige, money, gifts and a kiss from the gal at the finish line.
 
We as a society have a tendency to over-dramatize things for a "shock-and-awe" effect. Prime example, my wife works at the high school and came home talking they were going to have an "active shooter" drill. Well, that's a redundant thing, because if the "shooter" were not "active", they would just be a person with a gun in a school, and still have committed a felony.
 
Originally Posted By: gman2304
Kinda like CRAFT everything! Beer, sandwich, salad, burgers, pizza.

How about tactical beer?

https://fieldworkbrewing.com/our-beer/tactical-hatchet-2/

FW_TacticalHatchet_16oz_preview-768x768.png
 
The less rugged humans become the more they pine for the appearance of being rugged. Thus, if you buy an SUV and a bunch of "tactical" gear you think you're ready for everything when, in reality, you're ready for nothing.
 
Let's not forget the word "homemade", even some commercial restaurants use the word homemade when where is it being made? In a house that is not inspected by the health department then brought to the restaurant heated? Refrigerated? How is it sealed, packaged, and transported?
 
Let's see: all natural, homemade, handmade, hand crafted, military grade, race derived, aerospace grade, precision crafted.

I'll stick to my el cheapo free T shirt. Afterall, we do precision guesswork and there is nothing more precise than free and more guessing than variable sizes.
 
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Originally Posted By: andyd
You forgot gluten free

and diet... (while sugar content listing is XXX)

P.S. there is a small percent of population who actually NEED to be GF....
 
Groups are often insert name here Milatia or Army. Stupid and annoying. Often have nothing to do with each other. I think it’s people wanting to be thought of as bad [censored].
 
Originally Posted By: nthach
Originally Posted By: y_p_w
Originally Posted By: gman2304
Kinda like CRAFT everything! Beer, sandwich, salad, burgers, pizza.

How about tactical beer?

https://fieldworkbrewing.com/our-beer/tactical-hatchet-2/

FW_TacticalHatchet_16oz_preview-768x768.png


I can't imagine the Glock or AR-15 toting, Ford F-150 driving and Realtree/Mossy Oak wearing man drinking Fieldwork beer. I live 15 minutes from them.

From their brewery? The strange thing about them is that even designer beer is pretty cheap. I've seen blue collar, construction worker types buying beer at one of their locations. It wasn't at the brewery though.

I'm not sure if they'd be willing to go anywhere near Berkeley though.
 
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