Beautiful car plus, upscale badge along with the current EV trend. Good or bad compared to other EVs it doesn't matter...weren't Hummers crappy back in 04 but people still brought them?
I give it to Porsche for charging big money for the Taycan. Keeps the car and brand exclusive as they churn out the lower end Macan by the boat loads. Owning a Porsche used to be equivalent to lamborghini/ferrari. These days it's just "another german luxury car". Minus the 911/918 of course.