Seafoam behind the counter? anyone else see this?

Nov 23, 2011
Lima, Ohio, USA
was at the Local Dollar General today, to pick up some extra Razors for my vacation(their house brand are the same Dorco's I get from Dollar Shave Club, for the same price), meandered back to the auto Department, and just browsing through, noticed they had Cards in the shape of a can of seafoam on the shelf, with "take card to Clerk for Product" on it. no such card on the MMO right next to it. IIRC the MMO was ~$3.39, Seafoam ~$7.49 anyone else seen something like this?