The Polestar is certainly the more attractive of the two. How well it will do in the marketplace remains to be seen.
With the amount of money that Tesla is pouring into their production techniques and facilities, not to mention battery development in an effort to drive down costs, it is going to be difficult for competitors to sell their comparable models for 30% more.
Elon just needs to hire a design team to make their models more stylish. Well, the Model S is a nice looking car but the rest are not the kind of car that you look back at when walking away after parking it.