https://www.bloomberg.com/news/arti...nger-cars-in-u-s-for-the-first-time-ever
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Pickup Trucks Outsell Sedans in U.S. for the First Time Ever
... Pickups beat cars by more than 17,000 units in April, according to market researcher Autodata Corp.....It's a remarkable turn of events for an industry that's long been reliant on trucks as cash cows, but never to this degree. Just five years ago, cars outsold pickups by more than half a million units in a single month.
There are a few factors contributing to the development. Detroit's deliveries -- pickups and otherwise -- are concentrated more so in middle America than the coastal states that introduced some of the earliest and most aggressive shutdown orders. Trucks also were bolstered by 0% financing offers, some of which stretched loans out for as long as seven years, Joe Spak, an RBC Capital Markets analyst, wrote in a report.....
Quote
Pickup Trucks Outsell Sedans in U.S. for the First Time Ever
... Pickups beat cars by more than 17,000 units in April, according to market researcher Autodata Corp.....It's a remarkable turn of events for an industry that's long been reliant on trucks as cash cows, but never to this degree. Just five years ago, cars outsold pickups by more than half a million units in a single month.
There are a few factors contributing to the development. Detroit's deliveries -- pickups and otherwise -- are concentrated more so in middle America than the coastal states that introduced some of the earliest and most aggressive shutdown orders. Trucks also were bolstered by 0% financing offers, some of which stretched loans out for as long as seven years, Joe Spak, an RBC Capital Markets analyst, wrote in a report.....