How many members based their choice of oil on marketing before finding BITOG?? Examples---Arnie Palmer w/Pennz or one oil bottle looks "COOLER" than another.....
I'll confess to using QS for a while when they had that campaign where they'd guarantee your engine if you used QS.quote:
Originally posted by Bootlegger:
How many members based their choice of oil on marketing before finding BITOG?? Examples---Arnie Palmer w/Pennz or one oil bottle looks "COOLER" than another.....
Choice of Oil is too important an issue to be decided by Bullsh*t PR (public relations) double-talk. For me, only the advice of people I know and trust is good enough. And without an exception, throughout my series production racing years, the one name that kept coming up was....Castrol. Yup, good old Castrol dinosaur oil.quote:
Originally posted by Bootlegger:
How many members based their choice of oil on marketing before finding BITOG?? Examples---Arnie Palmer w/Pennz or one oil bottle looks "COOLER" than another.....
SuperTech Wal Martzoil........marketing???quote:
Arnie Palmer w/Pennz or one oil bottle looks "COOLER" than another.....
Yeah, but I have to say that the REAL German Castrol bolltes LOOK COOL.quote:
Originally posted by Jimbo:
I wonder how much Pennzoil is sold just because the bright yellow bottles stand out on the shelf? I reach for the pretty blue Chevron containers.
I admit I bought into the marketing of Synthetic oils being superior. This was bolstered by early usenet articles and FAQs on oils (back in the days when we had "bangs" in our e-mail addresses - anyone remember those?).quote:
Originally posted by Bootlegger:
How many members based their choice of oil on marketing before finding BITOG?? Examples---Arnie Palmer w/Pennz or one oil bottle looks "COOLER" than another.....
Don't you mean the Ester Bunny and Syntec Claus?quote:
Originally posted by Whimsey:
Guilty as charged! Hang him! I believed the Castrol Syntec ads and used it. Of course I still believe in the Easter Bunny and Santa!![]()
Whimsey