Where were you in 2010? E-core filters were complete garbage out of the gate. Media blowing through the very large openings and incomplete bonding of the "end caps". There was nowhere to go but up. That said, they do seem to have evolved into a serviceable budget filter.
Search the site for e-core failures to see more if you need to.
I call BS on that. I’ve been at my work since 07’ and we used CHAMP LABS filters til’ 2019 never a failure or “media blowout”. Sorry, I cut thousands apart that went 7-10+ miles. May have been isolated incident. I have a CHAMP LABS filter on my spare car 09’ Focus made lte 2010