New Dodge Hornets reported as selling 33 percent below MSRP- worth consideration??

Recently watched a video that 2024 Dodge Hornets are not selling, and that dealers have two years' worth of new Dodge Hornets on their lots.

It is reported Stellantis is offering retail buyers of the Hornet a $8k USD rebate, and Dodge dealers are taking off an additional $3k USD to try and move a Hornet off the lot. I know next to nothing about the Hornet--- but have to ask the question, is a new Hornet at 33 percent off MSRP worthy of consideration?

The Stellantis $8k USD rebate apparently is on the plug-in hybrid Hornet, with an average MSRP of $46k USD.
They are basically the same car as a Stelvio but they are rebadged as a Dodge. Rented one in Florida and flogged it thoroughly. Fun little runabout. Another example of a nice car hobbled by aggressive pricing and being marketed to the wrong demographic - Dodge buyers don’t want a small sporty crossover SUV.
 
They are basically the same car as a Stelvio but they are rebadged as a Dodge. Rented one in Florida and flogged it thoroughly. Fun little runabout. Another example of a nice car hobbled by aggressive pricing and being marketed to the wrong demographic - Dodge buyers don’t want a small sporty crossover SUV.
The ads were laughable ... a Hornet out in front of a couple Hellcats and a 392 (I think). Then there was the one about getting in touch with your inner child and being some sort of torque monster.
 
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Recently watched a video that 2024 Dodge Hornets are not selling, and that dealers have two years' worth of new Dodge Hornets on their lots.

It is reported Stellantis is offering retail buyers of the Hornet a $8k USD rebate, and Dodge dealers are taking off an additional $3k USD to try and move a Hornet off the lot. I know next to nothing about the Hornet--- but have to ask the question, is a new Hornet at 33 percent off MSRP worthy of consideration?

The Stellantis $8k USD rebate apparently is on the plug-in hybrid Hornet, with an average MSRP of $46k USD.

Forgive me because this is not directed at you personally but rather a common consumer mindset. I do wonder when I see things like this and people contemplating buying something under such conditions, are they motivated by the satisfaction of chasing a "good deal?"

You could buy one of these vehicles and absolutely hate it or buy it and realize that this is not what you wanted in terms of a vehicle BUT in your mind you always fall back on the thought that, "I got a great deal!"

FWIW I have worked at a Dodge dealer that ended up going out of business 6 months after I quit and they notoriously had a massive backlog of new and used vehicles that they could not (and or perhaps would not) sell. From my experience I would avoid this stuff like the plague.
 
Forgive me because this is not directed at you personally but rather a common consumer mindset. I do wonder when I see things like this and people contemplating buying something under such conditions, are they motivated by the satisfaction of chasing a "good deal?"

You could buy one of these vehicles and absolutely hate it or buy it and realize that this is not what you wanted in terms of a vehicle BUT in your mind you always fall back on the thought that, "I got a great deal!"

FWIW I have worked at a Dodge dealer that ended up going out of business 6 months after I quit and they notoriously had a massive backlog of new and used vehicles that they could not (and or perhaps would not) sell. From my experience I would avoid this stuff like the plague.
I had this vehicle as a rental, it's not a bad vehicle. Not sure why you came to the conclusion that people would hate it.
It's definitely not worth its original asking price, but now that the price has dropped, people are buying it because it's a pretty decent vehicle and at a decent price. Long term reliability is a big question with this one, but some people don't look this far ahead, nor want to.
 
Forgive me because this is not directed at you personally but rather a common consumer mindset. I do wonder when I see things like this and people contemplating buying something under such conditions, are they motivated by the satisfaction of chasing a "good deal?"

You could buy one of these vehicles and absolutely hate it or buy it and realize that this is not what you wanted in terms of a vehicle BUT in your mind you always fall back on the thought that, "I got a great deal!"

FWIW I have worked at a Dodge dealer that ended up going out of business 6 months after I quit and they notoriously had a massive backlog of new and used vehicles that they could not (and or perhaps would not) sell. From my experience I would avoid this stuff like the plague.
I bought my Xterra (first new car, I had previously only bought used) because they were offering below invoice plus $3500 in rebates back in 2008. Otherwise I would likely have bought another used Jeep GC.

Its in my sig. 414K miles later, it wasn't a good deal, it was a great deal.
 
I had the privilege to work in Sicily in 2004. Departed Sicily thinking the Alfa Romeo was a very sexy car. So much so I searched Ebay for a Alfa, as Alfa's at that time were no longer sold new in the U.S.

And yes, I am well aware of the FIAT factor (fix it again tony). Not sure whatsoever if today's Alfa's are sexy, but 20 years ago seeing an Alfa cruising around Sicily, I was in awe of their exterior looks.

Times change, but guys desires for vehicles not readily available never change. I am currently working in Asia, and have been shopping for a 25+ year old Land Rover Defender, to purchase and ship back to the U.S.
I'm picturing you driving one of these.

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I went from seeing like none of these to multiple locally. I guess the cheap prices are moving some of them!
The problem is the version a lot of people want (plug in hybrid) has a lot of electronic problems that dodge was extremely slow to solve.

The other “normal “ hornet was OK but the bad reliability from the PHEV ruined both’s reputation.

The Hornet could have sold fine if they wouldn’t have released a beta level vehicle to the public and yeah pricing is an issue with Dodge nameplate.

Long term if I were a betting man getting good quality front end parts will probably be the thing that takes these off the road, god only knows but lots of Dodge products always end up with front end or bearing issues down the road
 
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Forgive me because this is not directed at you personally but rather a common consumer mindset. I do wonder when I see things like this and people contemplating buying something under such conditions, are they motivated by the satisfaction of chasing a "good deal?"

You could buy one of these vehicles and absolutely hate it or buy it and realize that this is not what you wanted in terms of a vehicle BUT in your mind you always fall back on the thought that, "I got a great deal!"

FWIW I have worked at a Dodge dealer that ended up going out of business 6 months after I quit and they notoriously had a massive backlog of new and used vehicles that they could not (and or perhaps would not) sell. From my experience I would avoid this stuff like the plague.
What you are alluding to is the “megapixel conundrum,” where man wants a single number by which to judge goodness.

We just ordered a car and got 4.8% off list. Sounds pretty bad. 33% is approximately 6.5 times gooder than our deal, and clearly winning to our losing.
 
I had this vehicle as a rental, it's not a bad vehicle. Not sure why you came to the conclusion that people would hate it.

I did not say everyone would but buyers remorse is very common with many vehicles that people buy just because they got this or that deal which they used to justify the purchase in the first place in part or in its entirety.

I'll give you an example, one of the best customers I've ever had traded in an incredibly nice Lexus to me for a new Subaru Outback and I really wondered why he got rid of his Lexus but I'm not going to stop anyone from buying a car from me and collecting a good trade vehicle. He had the Subaru for two or three weeks and while he liked it his wife absolutely hated it so he came back to try to trade that recently purchased car back in for the Lexus. Well the Lexus had souls by then so I ended up setting him up with a Cadillac his wife was happy with.
This may not be apples to apples precisely with what we're talking about with the Dodge hornet but it's an applicable example of buyers remorse both in the acquisition and loss of assets.
 
I did not say everyone would but buyers remorse is very common with many vehicles that people buy just because they got this or that deal which they used to justify the purchase in the first place in part or in its entirety.

I'll give you an example, one of the best customers I've ever had traded in an incredibly nice Lexus to me for a new Subaru Outback and I really wondered why he got rid of his Lexus but I'm not going to stop anyone from buying a car from me and collecting a good trade vehicle. He had the Subaru for two or three weeks and while he liked it his wife absolutely hated it so he came back to try to trade that recently purchased car back in for the Lexus. Well the Lexus had souls by then so I ended up setting him up with a Cadillac his wife was happy with.
This may not be apples to apples precisely with what we're talking about with the Dodge hornet but it's an applicable example of buyers remorse both in the acquisition and loss of assets.
I suspect there are folks who “enjoy” casting the image that they can, and do, switch vehicles every 3-6 mos. It seems “luxurious “ as if they are “affluent.” And they very well may be. My buddy has a friend who gets cars every few months through this rep named “Chief.” Both husband and wife love Chief” where my buddy once went with them and he told me I dunno he seems like a snake to me. I decided to go to the website to see what chief looks like. After I saw him I told my buddy he works out and if you guys weren’t so far away I’d likely buy from Chief too.
 
I did not say everyone would but buyers remorse is very common with many vehicles that people buy just because they got this or that deal which they used to justify the purchase in the first place in part or in its entirety.

I'll give you an example, one of the best customers I've ever had traded in an incredibly nice Lexus to me for a new Subaru Outback and I really wondered why he got rid of his Lexus but I'm not going to stop anyone from buying a car from me and collecting a good trade vehicle. He had the Subaru for two or three weeks and while he liked it his wife absolutely hated it so he came back to try to trade that recently purchased car back in for the Lexus. Well the Lexus had souls by then so I ended up setting him up with a Cadillac his wife was happy with.
This may not be apples to apples precisely with what we're talking about with the Dodge hornet but it's an applicable example of buyers remorse both in the acquisition and loss of assets.
I would think those who trade in a vehicle then want it back a few weeks later is very small.
 
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Average MSRP for a Dodge Hornet was reported on the video at $46k USD.
Yeah, no, that's still absurd for this thing. And it's going to depreciate so hard that the $8k savings is going to be nothing.

This is like the Dart all over again but even worse. Dodge is in such a pickle outside of the Charger/Challenger, and they even botched that too, so now what?
 
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