Guys, no joke, more viscosities on the way. I went back and looked to see if they updated the story and found this.
Light Trucks PR Newswire - First Call Wire (Darrin Talley) XOM XOM.N ExxonMobil Introduces New Mobil 1 Truck & SUV Formula for Light Trucks and Sport Utility Vehicles Business Editors/Automotive Writers FAIRFAX, Va.--(BUSINESS WIRE)--Nov. 4, 2003-- New Synthetic Truck & SUV Motor Oil Delivers Unsurpassed Protection for Both Gasoline and Diesel Engines From the lumber yard to soccer practice, light truck and sports utility vehicle (SUV) owners ask a great deal from their tough, versatile vehicles. Now the new Mobil 1(R) Truck & SUV Formula synthetic motor oil gives these drivers outstanding engine protection for their light trucks and SUVs in every kind of driving condition. Designed for use in both gasoline and diesel engines, Mobil 1 Truck & SUV Formula protects hard-working truck and SUV engines in high temperature conditions while delivering unsurpassed cold-start Mobil 1 and ExxonMobil are trademarks of Exxon Mobil Corporation or one of its subsidiaries. protection. Mobil 1 Truck & SUV Formula uses special additives designed specifically to keep light truck and SUV engines cleaner than conventional motor oils by providing exceptional resistance to high-temperature varnish and low temperature sludge deposits that can dirty an engine and rob performance. It also provides outstanding wear and corrosion protection for critical engine parts. "With Americans buying approximately nine million new trucks and SUVs every year, it was important for Mobil 1 to develop a product that meets the distinct needs of SUV and truck engines and the driving conditions their owners put them through," said Jeff Jones, lubricants product manager, ExxonMobil Lubricants & Specialties. "Mobil 1 Truck Formula is a high-performance motor oil for gasoline and diesel engines, making it a one-stop solution for light truck and SUV owners who want their motor oil to outperform all others." Mobil 1 Truck & SUV Formula will be available nationwide through a wide range of retail and mass merchandisers, auto parts stores, Mobil service stations, and some Exxon service stations beginning in early Spring 2004. It will be available in the 5W-40 viscosity grade that provides "5W" flow at low temperatures and "40" grade protection at operating temperatures. Additional information about Mobil 1 and other ExxonMobil lubricants can be found at www.exxonmobil.com. --30-- CONTACT: ExxonMobil Raymee Holshouser, 314-552-6721 or ExxonMobil Media Line, 703-846-4467 First Call Corporation, a Thomson Financial company. -0- Nov/04/2003 15:42 GMT ä