When this forum was technical and not marketing oriented. I remeber when we had actual tribologist posting. I remember when brands and marketing was considered below the discussion. I understand that this forum is considered an "asset". But it used to be an asset to the members. I am increasingly aware that the focus of the asset is more and more upon the owner than the members. It has become more of a brand [censored] match than an educational platform. This used to be the place where we could gain knowledge on engine oils and other lubricants. Where we has more inquiasitive questions upon true pros than there were neophytes pretinding to be pros. I am beggining to question the credibility of this forum, the big name advertisers and the ;oss of our resident professionals from the postings. I am not learning anymore. I am discussing marketing gimmicks and shenanigans dealing nothing with tech. Is anyone else experiencing a general sense of dissatisfaction withthe current situation?