I was at Walmart earlier today, and Coca Cola had their company truck parked in front, along with a few hot chicks, to distribute free samples of their "Full Throttle" energy drinks. Now by free samples, they actually gave you an entire 16 oz (whatever the normal size) can free. As for the taste, so-so. As for the energy, I don't know...I only drank 1/2 the can or so...but I do seem a bit more awake. I certainly won't pay $2/can for this stuff...especially when $2 gets you 12 cans of generic cola at Sam's Club.