Castrol Edrolge at walmart

Pennzoil motor oil
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Originally Posted By: Mark888
By most accounts, the multi-million dollar (literally tens of millions) marketing roll-out of Castrol Edge has been a disaster.

Says who? Got some facts & figures to back that up? Or is that just conjecture on your part?
 
I've seen Castrol Edge for $34 at a Walmart next to Miami Dolphin stadium which is a very low income area (a police car is always parked at the entrance to deter people from robbing the store).

Who would even consider buying this oil ?
 
Originally Posted By: TexHawk
Castrol EDGE is $34 for 5 quart jug here too.
I also found today that Valvoline Synpower now claims that they have wear protection equal to EDGE, and 9X better than Mobil 1. They also have a coupon on their website for $5 rebate on 5 quarts. I have now gotten $15 in rebates on Synpower and plan to use it next time I change the oil in my Z06. (Synpower also meets the Corvette 4718M spec)

http://www.valvoline.com/synpower-wearpr...wer%2Bpromotion

Castrol EDGE does not provide better wear protection than SynPower. SynPower offers the same level of protection as Castrol EDGE and protects your engine in severe driving conditions. Valvoline chose to claim 4X better wear protection than Mobil 1 in order to ensure statistical accuracy. Valvoline actually provides 9X better wear protection than Mobil 1, based on the average of our Sequence IVA test results for Mobil 1 and SynPower


This is getting to crazy.
 
I would buy it if the price comes down to competetive levels. I know they are trying to market the brand as a premium brand but if it were just a dollar more than Mobil 1 Extended Performance I would call that reasonable upscaling. We could be off base and it just cost that much to produce this oil?
 
Originally Posted By: AndyH
Originally Posted By: Mark888
By most accounts, the multi-million dollar (literally tens of millions) marketing roll-out of Castrol Edge has been a disaster.

Says who? Got some facts & figures to back that up? Or is that just conjecture on your part?

What figures are you questioning? The multi-million dollar part?

Castrol Edge bought a 30-second commercial during the recent Super Bowl. That is $3 million right there (look it up if you don't believe me). Based on the many other commercials I have seen, I am sure they are into the tens of millions in marketing costs.

Castrol Edge shelf-space has been drastically reduced at Walmart recently, and that is good indication of how well (or poorly in this case) it is selling.

As a person who owns a substantial amount of BP stock, I am not amused by this fiasco. I am sure the oil pretty good, but it is priced out-of-the-market in the 5-quart jugs and they don't even have a 5W-20 version available yet in the US.
 
Originally Posted By: TexHawk
I also found today that Valvoline Synpower now claims that they have wear protection equal to EDGE, and 9X better than Mobil 1.

Castrol Edge does not claim it has more wear protection than Mobil 1 Extended Performance, they say it is unsurpassed by Mobil 1 Extended Performance, which I assume means it is about equal. They do claim to be substantially better than regular M1 in terms of wear protection.
 
I'm due for an oil change in about 3000 miles. I plan on trying Castrol Edge. If I bring my lunch to work one day a week, I figure I can save up the money to buy 4 quarts in a matter of 4 weeks. Seeing how my next OCI isnt due till around August. That should give me plenty of time to save up the "little" extra money to get it. I really think there is too much bickering over the price. Especially if you take a look at all the other garbage we spend money on during the month. I see no reason to "nickle and dime" over motor oil. What is it? An annual or Bi-annual expense to some.
 
If it was even close to PP @$20 bucks a 5 quart jug.. I may try and couple of OCI's but not at $36 bucks a jug that is was this morning at ChinaMart. Two weeks ago Castrol Edfge had two shelfs this morning they had a part of one :) It aint selling. Noway. They are way overpriced. Heck Amsoil even has lowered prices and Castrol comes out with this? Very poor pricing point at the very wrong time.
 
Originally Posted By: bustednutz
I'm due for an oil change in about 3000 miles. I plan on trying Castrol Edge. If I bring my lunch to work one day a week, I figure I can save up the money to buy 4 quarts in a matter of 4 weeks. Seeing how my next OCI isnt due till around August. That should give me plenty of time to save up the "little" extra money to get it. I really think there is too much bickering over the price. Especially if you take a look at all the other garbage we spend money on during the month. I see no reason to "nickle and dime" over motor oil. What is it? An annual or Bi-annual expense to some.

I wholehearted agree with that assessment about the cost of oil, but I am lucky enough that price matters very little to me at this point in my life, but others might not be so fortunate.

But it appears to me, from the claims made by Castrol Edge themselves on their FAQ, that Edge is only "unsurpassed" by Mobil 1 Extended Performance, which basically means they think the oils are basically equivalent. So in that case, I would expect it to priced more competitively with Mobil 1 Extended Performance, and right now it is not when purchased in 5-quart jugs.

If Castrol Edge was clearly superior, then I agree it would definitely be worth the extra cost.
 
What ever happened to the day when you walked into a parts store and had the option of Pennzoil, Valvoline, Quaker State, and a couple other name brands?

Nowadays the oil aisle takes up a big chunk of the store! Do we really need two flavors each of conventional, high mileage, synthetic blend and synthetic compounded by the huge number of different brands available?

I'm much too indecisive so it takes me far too long to browse the oil aisle-- Simplicity please return!
 
Originally Posted By: 92saturnsl2

I'm much too indecisive so it takes me far too long to browse the oil aisle-- Simplicity please return!


Uh. Pick an oil and keep buying it.
 
Originally Posted By: Mark888
Originally Posted By: AndyH
Originally Posted By: Mark888
By most accounts, the multi-million dollar (literally tens of millions) marketing roll-out of Castrol Edge has been a disaster.

Says who? Got some facts & figures to back that up? Or is that just conjecture on your part?

What figures are you questioning? The multi-million dollar part?

Castrol Edge bought a 30-second commercial during the recent Super Bowl. That is $3 million right there (look it up if you don't believe me). Based on the many other commercials I have seen, I am sure they are into the tens of millions in marketing costs.

Castrol Edge shelf-space has been drastically reduced at Walmart recently, and that is good indication of how well (or poorly in this case) it is selling.

As a person who owns a substantial amount of BP stock, I am not amused by this fiasco. I am sure the oil pretty good, but it is priced out-of-the-market in the 5-quart jugs and they don't even have a 5W-20 version available yet in the US.

Sorry, I should have been more clear. I was wondering how you determined that the marketing campaign was a 'disaster'. Just because shelf-space at your local Walmarts was reduced for Castrol Edge does not equal a failed marketing campaign, IMHO.
 
Ok,so I went back to that walmart in Indiana after I got off work. They still had the 5qt jug of Castrol Edge 5w30 and 10w30 on display. Sign says $25. Receipt shows regular 34 dollers. Savings of 9. I thought 25 for this was a good deal. I have never done a used oil analysis, but I may be the first to submit one unless someone beats me to it. I am only going to run around 7000 miles on this oil.
 
Also, if someone can help me with this. I don't know what all the standards are. But the Castrol Edge says SM/CF. ACEA A1/B1 A5/B5 GM 4718M GM 6094M AND FORD WSS M2C929-A So does this oil meet more standards then mobil 1, valvoline synthetic and Pennzoil synthetic? just wondering. or do all those oils also meet these. thanks for the clarification
 
Originally Posted By: toyotaguy
Also, if someone can help me with this. I don't know what all the standards are. But the Castrol Edge says SM/CF. ACEA A1/B1 A5/B5 GM 4718M GM 6094M AND FORD WSS M2C929-A So does this oil meet more standards then mobil 1, valvoline synthetic and Pennzoil synthetic? just wondering. or do all those oils also meet these. thanks for the clarification

Here are the certs listed for Mobil 1 5w30 on their website:

GM 6094M, GM 4718M (Corvette spec)
Ford WSS-M2C929-A
Honda HTO-06
ACEA A1/B1, A5/B5
API SM, SL, SJ, EC, CF, CD
ILSAC GF-4 (API Certified - Starburst)

It is a little hard to find all the certs since some of the ACEA certs (A5/B5) are listed on Product Data Sheet, and not the main product page, while the other certs are listed on the product page.

Currently, Edge is only available in 5w30 and 10w30 in the US, so I picked Mobil 1 5w30.
 
I picked up the 5w30 today also. I found this also

Look up the Sequence IVA test to find out whats happening. Mobil 1 failed that test. It is part of GF-4. Plain and simple. In Sequence IVA, a long test is run on engines, and the cam lobe is measured to see how much the cam lobe shrank from wear. For example, Mobil 1 had x microns linear dimensional loss, and Castrol Edge had x/8 microns loss. This wear test has corollaries in ring wear, cylinder wear, piston pin wear, and partial-hydrodynamic and zero-hydrodynamic metal-to-metal wear (start-up wear, lugging at low RPM).
 
Originally Posted By: toyotaguy
Also, if someone can help me with this. I don't know what all the standards are. But the Castrol Edge says SM/CF. ACEA A1/B1 A5/B5 GM 4718M GM 6094M AND FORD WSS M2C929-A So does this oil meet more standards then mobil 1, valvoline synthetic and Pennzoil synthetic? just wondering. or do all those oils also meet these. thanks for the clarification


No ILSAC GF4 for edge? down here, that is the case for the 5w30, but it is an A3
 
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