I used my free coupon for 1 Quart of Castrol Edge at Advance Auto today. I am going to wait a few months and see if Walmart or someone else discounts the stuff before I buy more. I dont think they will put it on closeout since it is so new. That would really surprise me since it is their new brand. Who knows, Quaker State changes their branding all of the time, so Edge could just go away. If they dropped the price to at least be the same as Mobil 1 that would help their chances of success. It will be interesting to see a used oil analysis/VOA for Edge and then we can see what it is made of.