I posted awhile back that I bought an Insignia 55" 4K smart T.V. with built in Roku the day before Super Bowl this year for the screaming price of $429.00. This T.V. has been great. Once I set the picture to my liking it looks super. Are there better 4K sets out there? Probably but at a lot more money. Now the sound is a different story, it sucks. But a $100 sound bar fixed that.